Japanese company plans to buy the service «Viper»
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She said the company " Rakuten " Japanese e-commerce , it « will buy instant messaging service and online communication ( Viper ) , compared to 900 million dollars , in order to take advantage of this service in emerging markets for the deployment of digital content on a larger scale » .
The CEO of the company , " Rakuten " Hiroshi Mikitani , that « ( Viper ) , run by Israeli businessman Talmon Marco from Cyprus , will add 300 million users, the user base ( Rakuten ) from the current 200 million user » , according to the website of Russia Today .
He Mikitani , that « This acquisition represents a completely new strategy that would convey " Rakuten " to a different level .
She said the company " Rakuten " Japanese e-commerce on Friday, February 14 , it would buy instant messaging and online communication " Viper " Viber compared to 900 million dollars , in order to take advantage of this service in emerging markets for the deployment of digital content on a larger scale . Said Hiroshi Mikitani CEO " Rakuten " told reporters in Tokyo , "The Viper " , run by Israeli businessman Talmon Marco of Cyprus will add 300 million users to the user base , " Rakuten " from the current 200 million users, adding that this acquisition represents a new strategy completely would be transferred " Rakuten " to a different level . The disclosure of the deal after the company announced its operating profit rise by 80 % over the past year to reach 90.2 billion yen equivalent of $ 882.89 million , registering a record profit for the sixth year in a row . Marco said at the same press conference that the acquisition will help the " Viper " to become a platform for digital content and not just a company that provides free services for voice and messaging . The service is funded by " Viper " by the founders of the project and many private investors from the United States , as "WeChat" Chinese and "LINE" Japanese. The company launched in recent instant messaging application for PCs allows users to connect mobile phones to the users of " Viper " and the phone is registered in the application , making it a competitor to Skype application . Bought " Rakuten " several overseas companies over recent years in its quest to expand outside its home market in Japan, where economic growth remains sluggish .
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